Facebook unveils Home software
A hoodie-wearing Mark Zuckerberg unveiled the new Facebook Home software in California
The saying goes there's no place like home, and now Facebook has unveiled its Home smartphone software which is said to offer far more than an "ordinary app".
A hoodie-wearing Mark Zuckerberg casually unveiled the new
software, which could become the central feature on Android
Speaking at an event at the company's Menlo Park headquarters in California, Zuckerberg said Home will be "a whole lot deeper than an ordinary app".
He explained everyone at Facebook is eager to get it rolled out as soon as possible, describing it as "the best version of Facebook there is".
We're becoming increasingly entwined with our smartphones and tablets, using them for so many aspects of our lives - shopping, status updates, tweeting and - oh yeah - calls.
Zuckerberg knows this, describing the homescreen as the "soul of your phone", and explained Facebook wants to make it "deeply personal".
He gave a brief demonstration of how Home works and said: "It's a family of apps and you can install it and it becomes the home of your phone.''
As soon as users switch on their Android phones with Home, they see a steady stream of updates of friends' photos and posts, Facebook said.
The software has been designed to make sure you never miss a thing - Steven Tyler will be happy - and users can even continue chatting with their friends when using other apps.
Zuckerberg said on one level this is just the next mobile version of Facebook, but he believes it could transform how we use our smartphones.
"For more than 30 years computers have mostly just been about tasks and they had to be... but the modern computing device has a very different place in our lives," he said.
"It's not just for productivity and business although it's great for that too. It's also for making us more connected, more social, more aware. And Home, by putting people first, and then apps, by flipping the order is one of many small but meaningful changes in our relationship with technology."
Zuckerberg was joined during the event by Peter Chou, the chief executive of handset maker HTC to reveal the HTC First, which is the only phone that will arrive with Facebook Home already installed.